Black Man Black Woman

Tag: York

  • Facebook: An Essential New Tool For Small Business Marketing

    The New York Times has just published an excellent article called: “How to Market Your Business With Facebook.” Some small business owners have eagerly jumped on the social media trend, while others like to keep it old school with traditional email marketing. But in this economy, entrepreneurs need to be as creative as possible about reaching new audiences while stretching marketing dollars, if you are lucky to have any. Getting to know Facebook is a great way to hop on social media’s runaway train, which shows no signs of slowing.

    Of Facebook’s growing cache as a marketing vehicle, The Times states:

    A growing number of businesses are making Facebook an indispensable part of hanging out their shingles. Small businesses are using it to find new customers, build online communities of fans and dig into gold mines of demographic information.

    “You need to be where your customers are and your prospective customers are,” said Clara Shih, author of ‘The Facebook Era’ (Pearson Education, 2009). “And with 300 million people on Facebook, and still growing, that’s increasingly where your audience is for a lot of products and services.”

    This two-page primer on Facebook marketing is a must for small business owners, even if you are already a regular visitor to Facebook.com. As social media sites make it possible for the average person to reach thousands of customers through a little online elbow grease, the time to utilize Facebook.com to the full is now.

    Do you use Facebook to market your small business? Share your success stories or cautionary tales below.

  • Utley’s HRs help Phillies force Game 6 (AP)

    New York Yankees' Derek Jeter(notes) leaps over Philadelphia Phillies' Carlos Ruiz(notes) to turn a double play on a ball hit by Matt Stairs(notes) during the eighth inning of Game 5 of the Major League Baseball World Series Monday, Nov. 2, 2009, in Philadelphia.

    By the ninth inning, Phillies fans were preparing for the worst. The New York Yankees were at it again, chipping away at a dwindling lead and threatening to take away the Phils' World Series title right there at Citizens Bank Park. Desperate to hang on, somehow Chase Utley and the Phillies did. Derek Jeter grounded into a double play, Mark Teixeira struck out, and Philadelphia staved off the…

  • Lidge’s postseason perfection ends (AP)

    Philadelphia Phillies' Ryan Howard(notes) stands in the infield during eighth inning of Game 2 of the Major League Baseball World Series Thursday, Oct. 29, 2009, in New York. Howard struck out all four times at bat during the game. The New York Yankees defeated the Philadelphia Phillies 3-1 to tie the series 1-1.

    The defending champions need another comeback to keep their title. The Philadelphia Phillies led the National League with 43 come-from-behind wins during the regular season, and they have five more in the postseason. But this one won't be so easy. The New York Yankees took a commanding 3-1 lead in the World Series with a 7-4 win in Game 4 on Sunday night.

  • Burnett to start Game 5 on short rest (AP)

    The New York Yankees are chasing championship No. 27 by throwing their top pitchers on three days' rest. With a chance to clinch the crown, A.J. Burnett is scheduled to start on short rest against Philadelphia ace Cliff Lee in Game 5 of the World Series on Monday night. CC Sabathia went on three days' rest Sunday night in Game 4, and Andy Pettitte could do the same in Game 6 if the Series…

  • Replay gives A-Rod HR in Yanks’ 8-5 win (AP)

    The New York Yankees congratulate each other after winning Game 3 of the Major League Baseball World Series over the Philadelphia Phillies Sunday, Nov. 1, 2009, in Philadelphia. The Yankees defeated the Phillies 8-5 to lead the series 2-1.

    Guess who showed up for Halloween dressed as sluggers? The New York Yankees and Alex Rodriguez, whose double clanked off a television camera in the right-field corner and was ruled a home run in the first instant replay call in World Series history. It changed the game. "I think it woke our offense up a little bit," Rodriguez said after the Yankees rallied for a rain-delayed 8-5 victory…

  • Sabathia to start on 3 days’ rest again (AP)

    CC Sabathia actually likes starting on three days' rest. "I hate to throw bullpens," the New York Yankees big man said. "I don't have to throw a bullpen when I pitch on three days' rest." Sabathia will throw on short rest for the second time this postseason when he starts Game 4 of the World Series on Sunday night against Philadelphia's Joe Blanton.

  • Pedro to start Game 2 at Yankee Stadium (AP)

    Pedro Martinez has a long history of memorable starts against the New York Yankees. He's pitched against them during the regular season and playoffs, poked fun at their history and called them his daddy. Thursday night, well, that's going to be a whole other level. Martinez is slated to start for the Philadelphia Phillies in Game 2, adding even more spice to this star-studded World Series.

  • Yankees, Angels try again to play Game 6 (AP)

    An hour after Game 6 of the AL championship series was postponed, there was Andy Pettitte in a nearly empty Yankee Stadium, drenched in the pouring rain. With his short hair soaked and sweat shirt dripping, the New York Yankees' pitcher played catch in the outfield and ran light sprints through thick puddles on the warning track before finally grabbing some cover in the dugout.

  • Dodgers, GM Colletti agree on extension (AP)

    Ned Colletti agreed to a long-term extension Tuesday to stay on as general manager of the Los Angeles Dodgers. Under him, the team has reached the postseason in three of his four seasons, the first time a Dodgers GM has accomplished that feat. Colletti joins New York's Brian Cashman and Boston's Theo Epstein in doing so among active GMs.

  • Yanks win in 13 after A-Rod’s HR in 11th (AP)

    Spectators celebrate after New York Yankees' Jerry Hairston Jr.(notes) scored on a throwing error by Los Angeles Angels' Maicer Izturis(notes) during the 13th inning of Game 2 of the American League Championship baseball series Sunday, Oct. 18, 2009, in New York. The Yankees won 4-3 to lead the series 2-0. The Los Angeles Angels catcher is Mike Napoli(notes).

    Alex Rodriguez is putting all those playoff failures behind him. The Los Angeles Angels are turning the AL championship series into a defensive debacle. Coming through under pressure once again, Rodriguez hit a tying homer in the 11th inning and the New York Yankees edged Los Angeles 4-3 Saturday night on Maicer Izturis' error in the 13th for a 2-0 lead in the best-of-seven series.

  • A-Rod, Posada HRs help Yanks sweep Twins (AP)

    Minnesota Twins' Brendan Harris(notes) grounds out to end Game 3 of the American League division baseball series against the New York Yankees on Sunday, Oct. 11, 2009, in Minneapolis. The Yankees won 4-1 and swept the series. The play was the last out at the Metrodome as the Twins are scheduled to play next season at a new stadium.

    Alex Rodriguez finally delivered the playoff performance he needed and his talent demanded, powering the New York Yankees back to the AL championship series. During this first-round sweep of the Twins, Rodriguez's performance was nothing like all those oh-fers of Octobers past. Rodriguez and Jorge Posada hit seventh-inning home runs to spoil Carl Pavano's opportunity to frustrate New…

  • Yankees cap 3-game sweep of White Sox (AP)

    New York Yankees second baseman Robinson Cano(notes), top, throws out Chicago White Sox's Scott Posednik (22) after White Sox's Gordon Beckham(notes) grounded into a sixth-inning double play in the Yankees' 8-3 victory in their baseball game at Yankee Stadium, Sunday, Aug. 30, 2009, in New York.

    Mark Teixeira homered and drove in four runs, Johnny Damon also went deep and the New York Yankees polished off a three-game sweep of the struggling Chicago White Sox with an 8-3 victory Sunday. Alfredo Aceves (9-1) provided stellar relief pitching after Joba Chamberlain's abbreviated outing, and the streaking Yankees won for the 20th time in 26 games.